A kids supplement brand parents can trust instantly
The Flourishment Company was a brand new business launching on Amazon. That meant they had seconds to look legit, especially when the product is for children. We created the logo, packaging design and website so the brand felt safe, clear and trustworthy from the first glance. No confusion, no doubt, just a clean setup ready to sell.
You only get one shot at trust on Amazon
New parents do not gamble on random brands. If it looks even slightly off, they scroll past. We built the brand around that reality. We used focus groups and our own experience to shape the tone, colours and layout so it felt credible fast. Then we designed packaging that reads clearly and stands out without looking loud or gimmicky.
We also managed the production side properly, including the back and forth with China. That meant expectations were realistic and the process did not derail the launch.
The finished brand gave them a professional presence that feels right for the audience. The logo, packaging and website all work together, which is what makes it believable.
It looks like a company that knows what it is doing, not a new brand making it up as it goes. That is exactly what you need when you are asking parents to trust you with their kids.
A clean brand that looks established from day one
If your product relies on trust, your branding cannot be an afterthought. Especially on Amazon, where people decide in seconds.
If you are launching something new and you want it to look credible from day one, give us a shout and we will help you get it right.
View some of our other work
We’ve been working hard from our studio in Warrington, take a look at some of our most recent branding, logo and website projects.
Let's have a chat
If you want to have a chat about your current branding and website – fill out the form below and we will get a call arranged to see if we can help you going forward.
